In 2026, it will become easier than ever for brands to tap into. In December, the platform introduced a pilot that enabled some creators to integrate ads into their newsletters. According to, senior partner at, the category is benefiting from a more disciplined approach to pricing, which is helping it win customers from other luxury segments. sales grew 11 year on year at constant exchange rates to 6.4 billion in the third quarter of fiscal 2025, ended December 31, beating consensus expectations of an 8 rise. There's then the added bonus Golden Goose of knowing production volumes, which can reveal how well different designs resonated with consumers. One of his first acts after accepting the job was to go on a road trip around the factories in Italy, where menswear production, which generates around a quarter of his revenue is centered.

The division sales fell 2 in. According to estimates, sales will fall versus a 5 drop in, with sales declining 14 and witnessing a fall. Customers may be more exhausted by collaborations right now, but there is still a desire for them, especially those that feel meaningful and authentic. that is where the magic is. When they came across The Sea on the Californian coast, it felt like the perfect compromise. It's very hard work. sested that he create a look inspired by both creatures. brands know to keep appealing to .

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the sporty customer, who's made tennis core and motor core reign in recent fashion trends.

He's joined on the 2025 Prize .

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winner, who usually present their collections in Tokyo. Shows aside, MFW attendees will be busy indulging in a rich presentation schedule for FW26, featuring. For first, there was only ever one brand in contention:. Having clocked that the party girl was doing wonderful things for their leathers by dragging them around town, the house signed her as an ambassador for spring 2026. The variety across mass, luxury and premium brands at is also attracting buyers. Considering the many buyers who have confirmed their presence in Florence next week, coming from all over the world, we expect them to target the product in the truest sense of the word, Immagine chief sales and development officer Antonio, meaning buyers want to invest in good value clothing over high priced avant garde pieces.

The Awards kicked off the 2026 awards season with a bang. On Sunday evening, a star studded braved the rain and gathered at the B celebrate standout achievements in film and television. As for the Florence event, content has already been flooding the feed, from public onlookers and alike. Unlike static mannequins or catalogs, seeing people actually wearing the suits and walking through the streets communicates the texture of the fabric and the beauty of tailoring in a living form, continues. Alessandra had the same idea when she touched down at the Nice Airport ahead of the 2025 Festival. We want to build shopping for people who love shopping, which means do automate it all the way.